Step Up. Stand Out.
Build with Authority.

A high-impact, in-person event for service-based business owners ready to build visibility, credibility, and revenue
by owning their voice and leading the conversation
.

Event Details

A practical, action-focused day

Designed for small business owners, entrepreneurs, expert service providers and creative professionals who are ready to get known for what they do best.

Date
Monday December 8th

Time

10:30 AM - 4:00 PM

Location
Ballroom at Transfer Hall Food Co

Note: Timings subject to slight adjustment

After 2 sold-out summits in New York City,
Own Your Spotlight Live is taking the stage nationwide

Join Donnie Boivin, Kevin D. Turner, Melissa Cohen, and Wendy Shore, along with special guest speakers, for one powerful day designed to help you grow your brand, audience, and authority.

This isn’t another "motivational" summit. It’s a working day for business owners who are done waiting to be discovered and ready to be remembered.You'll learn how to position yourself as the go-to expert, use LinkedIn to increase visibility and business growth, and turn your presence into opportunity online and off.

You'll walk away ready to:

Craft a magnetic message that cuts through the noise

Position yourself as the authority your market trusts

Build a brand that's instantly recognizable and unforgettable

Land speaking opportunities that expand your reach and reputation

Use podcasting to grow thought leadership and connection

Integrate AI tools to amplify your voice without losing authenticity

Leverage LinkedIn to attract ideal clients and drive real growth (no pitch-slaps required)

Meet Your Hosts

Head-and-shoulders portrait of Jordan Ellis

Business Growth & LinkedIn Strategist

Wendy Shore is a business growth expert, LinkedIn™ Top Voice, former CPA, and award-winning restaurateur. She has owned multiple businesses (including nine restaurants) and built several brands from the ground up. Today, she helps solopreneurs and service-based business owners leverage LinkedIn™ for consistent revenue through strategic positioning and intentional content that builds brand authority (and real business growth).

Head-and-shoulders portrait of Jordan Ellis

LinkedIn & Personal Branding Strategist

Melissa Cohen is a personal branding and LinkedIn™ strategist who helps leaders, founders, and executives elevate their visibility, credibility, and business impact. Earlier in her career, Melissa held leadership roles with iconic American brands such as Ralph Lauren, Tommy Hilfiger, and Nautica. That brand-building expertise continues to shape her strategic, high-touch approach today. In January 2024, she was recognized as a LinkedIn™ Top Voice by the platform’s editorial team.

Head-and-shoulders portrait of Jordan Ellis

LinkedIn & Branding Strategist

​​Kevin D. Turner, Managing Partner with TNT Brand Strategist, is an organizational and personal brand builder with deep expertise in visioneering, thought leadership development, and creating disruptive advantages for his clients. His brand prowess was forged in in leadership roles in Fortune 50 Sales & Marketing, Venture Capital, public & private Turnarounds, leading a Non-Profit 50 into 140 countries, and finally turning a side gig into a 15+ year successful branding business. He is known globally as LinkedIn’s Expert and for his Brand to Land: Eliminating Organizational & Personal Blanding™ approach.

Head-and-shoulders portrait of Jordan Ellis

Donnie Boivin

Networking & Business Growth

Donnie Boivin is the CEO of Success Champion Networking, a global business community helping entrepreneurs and salespeople grow through real connections, not cheesy sales pitches. He didn’t start his company until he turned 40, almost losing everything. Now he travels the country teaching people how to build the life they want by building the right relationships.

Guest Speakers (more will be announced soon)

Head-and-shoulders portrait of Jordan Ellis

Stacy Eleczko

Brand Messaging

Stacy is a brand messaging strategist and copywriter who helps impact-driven brands clarify their positioning and messaging so they can grow beyond referrals and turn their reach into revenue.

Head-and-shoulders portrait of Jordan Ellis

Larry Long

Speaking from Stages

Larry is a high-energy keynote speaker and no-fluff sales coach who ignites sales teams, sales leaders, and business pros with the JOLT!⚡️ to exceed goals and unlock their full potential. He blends contagious energy with world-class content and practical strategies that drive measurable results—lighting up stages, kickstarting momentum, and taking organizations from good to great—and from great to unstoppable.

Head-and-shoulders portrait of Jordan Ellis

Brian Ondrako

Podcasting for Business Growth

Brian helps overwhelmed professionals find their inner COMPASS—turning doubt into direction through sales mentoring, podcasting, writing, and fitness. His mission was forged after a personal turning point in 2008, and today he channels that experience to help people trade self-doubt for direction and build a fulfilling life and career. Based in North Cararolina’s Triangle, he is a proud dad and always up for a round of golf

This is for you if:

  • You're tired of being the best-kept secret in your industry

  • You know you're great at what you do but struggle to stand out

  • You're ready to grow your authority and revenue in 2025/2026

  • You want real collaboration, not just more "connections"

  • You're done waiting for permission to succeed

This is NOT for you if:

  • You'd rather stay comfortable than visible

  • You're looking for a motivational pep talk

  • You are not willing to put in the work

  • You are lookimg for a quick fix or magic pill

It's time to be in the room where visibility turns into opportunity

Event Schedule

A practical, action-focused day

Schedule to be announced

Note: Timings subject to slight adjustment

Location & Getting There

Ballroom at Transfer Hall Food Co

500 East Davie Street Raleigh, NC 27601

Frequently Asked Questions

Need-to-know answers

Who should attend?

This workshop is for individuals and small-business leaders who present publicly, pitch clients, or speak on panels and want practical, hands-on support and strategies for improvement. It’s for the experts who are done blending in, ready to own their niche, amplify their visibility, and build a brand people trust, remember, and buy from.

What makes this event different from other business conferences?

Own Your Spotlight Summit isn’t another motivational seminar or surface-level networking event, although you’ll definitely leave inspired and with new connections that matter.

It’s a hands-on, strategy-driven experience built around visibility, credibility, and authority.

You’ll learn actionable frameworks and walk out with ideas and strategies to grow your brand and revenue.

Do I need to already be active on LinkedIn or have a personal brand?

Not at all. Whether you’re just getting started or already creating content, this event meets you where you are. You’ll learn how to refine your message, optimize your presence, and use LinkedIn intentionally to build real business results not just online noise.

© 2025 Own Your Spotlight. All rights reserved.